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Content Strategist & LinkedIn mentor |
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What's one marketing question you're stuck on or always wanted to know?
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Hello Reader ,
It’s nearly EOFY, which is ridiculous because I swear it was February about 11 minutes ago.
This is usually the time of year when business owners start looking at the numbers and thinking a few things at once.
- Have I spent enough?
- Have I spent too much?
- Why does every software subscription now cost the same as a small car?
- And should I bite the bullet and put money towards my marketing wish list instead of giving it to the tax man?
I’m not your accountant, so please don’t ask me to explain tax rules over coffee. We’ll both regret it. Best you talk with them.
But I do know this is a good time to look at what’s working, what’s been sitting in the too-hard basket, and what you actually want to make room for next financial year.
Because if you’re anything like most business owners I know, your marketing probably has ticked along, but intermittently.
You’ve tried things. Maybe you dabbled with AI. Maybe you changed your bio again because the last version suddenly gave you the ick.
Maybe you downloaded a content planner, filled in three boxes, then quietly closed it and never spoke of it again.
Maybe you posted for two weeks, felt very pleased with yourself, then client work got busy and your content plan fell into a hole.
Or you questioned whether social media is even worth it anymore.
And more than likely someone asked for your website and you did that tiny internal cringe and started apologising for it.
Very normal.
So question for you; what's your one-thing? The one thing that will make your life easier next financial year?
Beck x
p.s. I've put together a list of ways I could help you.
Simply respond to this email and we can start to talk about getting them done.
p.s.s. And remember, use it or lose it, especially if your marketing budget runs out at the end of the financial year.
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One thing to get off your to-do-list and onto mine.
So, here are a few ways I can help you get one thing off your to-do list and onto mine.
A few are EOFY specials. A few are there to help you plan your marketing budget for next financial year.
If something sounds useful, just reply to this email and we can talk it through.
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You could book a One Thing Session.
That’s 90 minutes with me to untangle one marketing thing that’s been taking up too much brain space. Your offer. Your copy. Your LinkedIn. Your content ideas. Your “I know something’s off but I can’t name it” situation.
Usually $497, but for EOFY it’s $250.
I'm only taking 3 spots
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You could book a Fix My LinkedIn profile rewrite.
This is for when your profile is there, but it’s not doing much for you.
I’ll rewrite your headline, About section and key profile copy so it sounds more like you, explains what you do now and gives people a clearer reason to stick around.
Usually $997, but for EOFY it’s $555.
I’m only taking 2 spots.
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You could book a Write my emails package
This is for when you’ve got an email list, but no follow-up. Or you get new clients, but don’t send them much between “you’re booked” and “see you soon”.
I’ll write a small batch of useful emails so people know what happens next, what they need to do and why they made a good choice working with you.
Good for welcome emails, onboarding emails, follow-up emails or re-engaging your list.
For example, I could write a 3-email welcome sequence for people who join your list.
That starts at $750.
I’m only taking 1 spot in June, but you can book now for July.
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You could book an Activation Day.
This is the one where we roll up our sleeves and actually move the thing forward.
Usually $2,500, but the EOFY special is $1,700.
Good for brainstorming/facilitation days, sales pages, website messaging, campaign planning, LinkedIn, offer clarity or content direction.
I’ll also honour this price for two July/August bookings.
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You could book a Strategic Website Copy Project
For when your business has changed, but your website hasn’t caught up.
We sort the thinking first: your message, positioning, audience, offers and what you want to be known for.
Then I write the website copy so it sounds like you, explains your value clearly and helps the right people take the next step.
The cost depends on your business and how many pages your website needs.
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And a few of you have asked for this, so I've introduced Marketing support blocks
For the bits and pieces you keep meaning to sort.
Book a block of hours and use them in 2-hour minimum chunks over 3 months.
We can work through a challenge, on copy, LinkedIn, email ideas, content planning, offer wrangling, campaign thinking or the marketing thing that’s been quietly tapping you on the shoulder for weeks. Basically my brain on your stuff when you need it.
Start with an 8-hour block for $1,300 +GST.
Basically, you’re booking a little bank of my brain without committing to a full project.
NOTE: LIMITED NUMBERS
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PO BOX 3658, Wareemba, NSW 2046
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